Sony Pictures will release the currently in theaters (whichever ones are still open) Valiant Comics adaptation Bloodshot for purchase through video-on-demand services starting March 24, following its March 13 theatrical release.
The move comes amidst rapid theater closings and record low box office intake in the wake of the ongoing Coronavirus pandemic. Several other films from various studios including The Invisible Man, The Hunt, and Trolls World Tour have or will also receive early digital releases as a result of the theater closings.
“Sony Pictures is firmly committed to theatrical exhibition and we support windowing,” Sony Pictures chairman Tom Rothman said in a statement (via The Hollywood Reporter). “This is a unique and exceedingly rare circumstance where theaters have been required to close nationwide for the greater good and Bloodshot is abruptly unavailable in any medium. Audiences will now have the chance to own Bloodshot right away and see it at home, where we are all spending more time. We are confident that - like other businesses hit hard by the virus - movie theaters will bounce back strongly, and we will be there to support them.”
It's unclear when Bloodshot will be available for digital rental.