The Kellogg Company is apologizing and changing the artwork of a widely-distributed Corn Pops box following a tweet by writer Saladin Ahmed on Tuesday pointing out racist overtones in the packaging art. Ahmed writes Marvel's Black Bolt and BOOM! Studios' upcoming Abbott.
Five hours later, the food giant apologized directly to Ahmed.
Kellogg is committed to diversity & inclusion. We did not intend to offend – we apologize. The artwork is updated & will be in stores soon.— Kellogg's (@KelloggsUS) October 24, 2017
Wednesday morning, Kellogg's Senior Vice President of Global Corporate Affairs released a broader apologetic statement to USA Today, saying "Kellogg Company has respect for all people, and our commitment to diversity and inclusion has long been a top priority. We take feedback very seriously, and it was never our intention to offend anyone. We apologize sincerely. The package artwork has been updated and will begin to appear on store shelves soon as it flows through distribution.”
The Corn Pops boxes remain on store shelves, and Kellogg's has not announced any plans for a recall.