DC Tops Nov. Comics Sales Again; Industry Grows vs. 2010

November 2011 Comics Sales Charts

... but it's a horserace again.

DC Comics' The New 52 has powered the rejuvenated publisher to a third consecutive first place showing on the top of Diamond Comic Distributors comic book and graphic novel sales charts, but the newly-reversed gap between DC and Marvel has narrowed considerably.

 

Powered by the bestselling comic book of November 2011 - Justice League #3 - and 4 of the Top 5 bestselling titles, 6 of the Top 10, and the bestselling graphic novel of the month - Batman: Noel, DC again sits atop of both the Unit and Dollar Market Share charts, with 39.66% Unit Share and 34.69% Dollar Share, respectively.

These figures narrowly beat out Marvel, who led by their bestselling comic book of the month, the Point One special (#5 on the charts), accounted for 37.84% of Unit Share and 33.30% of Dollar share, leaving it a guessing game whether DC's momentum will allow it to hold onto its industry lead in upcoming months.

Perhaps the real headline news, however, is due to extremely strong comic book unit sales (+30.06%) and graphic novel dollar sales (+12.43%) compared to November 2010, year-to-date 2011 has leapt ahead of ytd 2010 sales by 5.47% in Units and 1.87% in Dollars, the first time both figures have been in positive territory this year.

Yes, it's official - after an extremely slow start to the year, the comic book industry is growing in 2011.

As a reminder, Diamond’s reported sales are orders placed and filled by comic book retailers. Diamond sales do not measure in-store sales to consumers.

Diamond's November 2011 market share, comparative sales, and Top 10 comic book and graphic novels charts follow below.

Look for more data and analysis as Diamond releases their larger indexed sales charts over the next few days.

TOP COMIC BOOK PUBLISHERS

PUBLISHER

DOLLAR

SHARE

UNIT

SHARE

DC COMICS

34.69%

39.66%

MARVEL COMICS

33.30%

37.84%

IMAGE COMICS

5.36%

4.60%

IDW PUBLISHING

5.28%

3.65%

DARK HORSE COMICS

4.56%

3.47%

DYNAMITE ENTERTAINMENT

3.48%

3.20%

BOOM! STUDIOS

1.64%

1.55%

VIZ MEDIA

1.05%

0.39%

AVATAR PRESS

0.97%

0.55%

RANDOM HOUSE

0.96%

0.27%

OTHER NON-TOP 10

8.70%

4.8

 

COMPARATIVE SALES STATISTICS

 

DOLLARS

UNITS

NOVEMBER 2011 VS. OCTOBER 2011

COMICS

-4.57%

-7.00%

GRAPHIC NOVELS

29.67%

30.06%

TOTAL COMICS/GN

4.33%

-4.98%

NOVEMBER 2011 VS. NOVEMBER 2010

COMICS

23.10%

31.19%

GRAPHIC NOVELS

12.43%

-0.69%

TOTAL COMICS/GN

19.44%

28.12%

YEAR-TO-DATE 2011 VS. YEAR-TO-DATE 2010

COMICS

4.06%

7.01%

GRAPHIC NOVELS

-2.56%

-10.27%

TOTAL COMICS/GN

1.87%

5.47

 

TOP 10 COMIC BOOKS

RANK

DESCRIPTION

PRICE

VENDOR

1

JUSTICE LEAGUE #3

$3.99

DC

2

BATMAN #3

$2.99

DC

3

ACTION COMICS #3

$3.99

DC

4

GREEN LANTERN #3

$2.99

DC

5

POINT ONE

$5.99

MAR

6

AVENGING SPIDER-MAN #1

$3.99

MAR

7

UNCANNY X-MEN #1

$3.99

MAR

8

DETECTIVE COMICS #3 [*]

$2.99

DC

9

FLASH #3

$2.99

DC

10

WOLVERINE AND X-MEN #2

$3.99

MAR

 

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS

RANK

DESCRIPTION

PRICE

VENDOR

1

BATMAN: NOEL DELUXE EDITION HC

$22.99

DC

2

HELLBOY: HOUSE OF THE LIVING DEAD HC

$14.99

DAR

3

THE BOYS VOLUME 9: BIG RIDE TP

$24.99

DE

4

THE WALKING DEAD VOLUME 1: DAYS GONE BYE

$9.99

IMA

5

BATMAN AND ROBIN VOL. 2: BATMAN VS ROBIN TP

$17.99

DC

6

SCALPED VOLUME 8: YOU GOTTA SIN TO GET SAVED TP (MR)

$17.99

DC

7

GREEN LANTERN: WAR OF THE GREEN LANTERNS HC

$29.99

DC

8

SAILOR MOON VOLUME 2 TP

$10.99

RAN

9

B.P.R.D.: BEING HUMAN TP

$17.99

DAR

10

JOE THE BARBARIAN DELUXE EDITION HC (MR)

$29.99

DC

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