Marvel To Retailers: Trade-in FLASHPOINT For Our Stuff

Marvel To Retailers: Trade-in FLASHPOINT

Marvel is once again encouraging comic book stores to exchange unsold books from their competition in their latest retailer promotion. They're reviving their "Comics for Comics" program, and asking retailers to send in stripped covers of DC's Flashpoint tie-ins in order to receive an Ed McGuinness-illustrated variant cover version of Fear Itself #6.

For every 50 covers sent to Marvel (Diamond is not involved with this program) of the Flashpoint tie-in books listed below, the publisher will provide retailers with the Fear Itself #6 variant, the cover of which appears to be identical to promotional art released last year for Jeph Loeb and McGuinness's yet-to-surface Avengers Three miniseries.

Marvel offered retailers a very similar deal in January 2010, with a Siege #3 variant offered for Blackest Night tie-in books. Last July, they offered their own unsold comics as part of the program.

"After the overwhelmingly positive response to our Comics For Comics programs, through which we received tens of thousands of covers, we’re excited to provide retailers with the chance to help their stores through selling an ultra-rate variant," said Marvel's Senior Vice President of Publishing, Sales and Circulation David Gabriel in an official statement.

Here's the list of qualifying titles:

FLASHPOINT ABIN SUR THE GREEN LANTERN #1

FLASHPOINT BATMAN KNIGHT OF VENGEANCE #1

FLASHPOINT CITIZEN COLD #1

FLASHPOINT DEADMAN AND THE FLYING GRAYSONS #1

FLASHPOINT DEATHSTROKE THE CURSE OF RAVAGER #1

FLASHPOINT EMPEROR AQUAMAN #1

FLASHPOINT FRANKENSTEIN CREATURES OF UNKNOWN #1

FLASHPOINT GREEN ARROW INDUSTRIES #1

FLASHPOINT GRODD OF WAR #1

FLASHPOINT HAL JORDAN #1

FLASHPOINT KID FLASH LOST #1

FLASHPOINT LEGION OF DOOM #1

FLASHPOINT LOIS LANE AND THE RESISTANCE #1

FLASHPOINT PROJECT SUPERMAN #1

FLASHPOINT SECRET SEVEN #1

FLASHPOINT THE OUTSIDER #1

FLASHPOINT THE REVERSE FLASH #1

FLASHPOINT THE WORLD OF FLASHPOINT #1

FLASHPOINT WONDER WOMAN AND THE FURIES #1

Retailers interested in participating should send the covers to the following address:

Address To Send Submission:

J Friedfeld

Marvel Entertainment LLC

135 West 50th Street, 7th Floor

NY, NY 10020

Along with the information below:

Store Name

Store Address

Contact Person

Email Address

Phone Number

Diamond Account #

List of stripped covers being returned and their quantities

The due date for the promotion is Friday, August 12.

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