AVENGERS, WALKING DEAD, Marvel Diamond's 2010 Sales Leaders

Diamond Reveals 2010 Sales Leaders

The Avengers were mighty; the Walking Dead wouldn't stop; and 2010 was an Heroic Age for Marvel Comics, according to the industry's top distributor.

Brian Bendis’ Avengers #1 was the bestselling comic book title for 2010, Robert Kirkman's The Walking Dead Vol. 1: Days Gone Bye trade paperback was the best-selling graphic novel, and Marvel was the industry's top publisher, says Diamond Comic Distributors, who released their year-end's sales charts on Thursday.

According to Diamond, but coming as no surprise to those who follow the monthly charts, Marvel finished the year as the comic book industry’s top publisher, leading both the Dollar and Unit Market Share categories, with a 38% Dollar Share, and a 43% Unit Market Share.

DC Comics - whose best-selling title of the year was Blackest Night #8, good for third place on the year-end chart - was the industry’s second leading publisher in 2010 with 30% Dollar Share, and a 34% Unit Share.

 

The Walking Dead dominated the trade paperback charts, of course helped by the hit Fall TV show on AMC.  Overall, volumes of the Image title charted in five of the top ten spots, with Oni Press’ Scott Pilgrim volumes taking another three spots, also aided by its movie adaptation.

The distributor also revealed their internal sales figures compared to 2009. According to Diamond, annual sales of comic books, graphic novels, and magazines to the comic book specialty market declined 3.5% in 2010, compared to 2009.

“While sales for the year were down, there have been a lot of positive signs in the last quarter,” remarked Diamond President & CEO Steve Geppi in a press release. “Sales have steadily picked up and most retailers reported better than average holiday shopping sales. We believe comic books and graphic novels offer a great entertainment value for consumers, and 2011 is shaping up with some very exciting and creative storylines and titles from the industry’s top publishers.”

Check out the Top 10 charts below for Market Share, and Comic Book and Graphic Novel sales.

2010 TOP COMIC BOOK & GRAPHIC NOVEL PUBLISHERS

 

RETAIL DOLLAR      MARKET SHARE

UNIT                                  MARKET SHARE

MARVEL COMICS

38.23%

43.35%

DC COMICS

30.39%

34.00%

DARK HORSE COMICS

5.17%

3.88%

IMAGE COMICS

4.53%

3.71%

IDW PUBLISHING

4.08%

3.45%

DYNAMITE ENTERTAINMENT

2.65%

2.52%

BOOM! STUDIOS

1.95%

1.77%

VIZ MEDIA

1.42%

0.68%

EAGLEMOSS PUBLICATIONS LTD

0.82%

0.20%

AVATAR PRESS INC

0.70%

0.50%

OTHER NON-TOP 10

10.07%

5.95%

 

2010 TOP 10 COMIC BOOKS

Quantity Rank

Description

Price

Publisher

1

AVENGERS #1

$3.99

MARVEL COMICS

2

X-MEN #1

$3.99

MARVEL COMICS

3

BLACKEST NIGHT #8

$3.99

DC COMICS

4

SIEGE #1

$3.99

MARVEL COMICS

5

BLACKEST NIGHT #7

$3.99

DC COMICS

6

NEW AVENGERS #1

$3.99

MARVEL COMICS

7

BRIGHTEST DAY #0

$3.99

DC COMICS

8

BRIGHTEST DAY #1

$2.99

DC COMICS

9

SIEGE #2

$3.99

MARVEL COMICS

10

BATMAN: RETURN OF BRUCE WAYNE #1

$3.99

DC COMICS

 

2010 TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS

Quantity Rank

Description

Price

Publisher

1

WALKING DEAD TP VOL 01 DAYS GONE BYE

$9.99

IMAGE COMICS

2

KICK ASS PREMIUM HC

$24.99

MARVEL COMICS

3

WALKING DEAD TP VOL 11 FEAR THE HUNTERS

$14.99

IMAGE COMICS

4

SCOTT PILGRIM GN VOL 06 FINEST HOUR

$11.99

ONI PRESS

5

SUPERMAN EARTH ONE HC

$19.99

DC COMICS

6

SCOTT PILGRIM GN VOL 01 PRECIOUS LITTLE LIFE

$11.99

ONI PRESS

7

WALKING DEAD TP VOL 12 LIFE AMONG THEM

$14.99

IMAGE COMICS

8

WALKING DEAD TP VOL 02 MILES BEHIND US

$14.99

IMAGE COMICS

9

WALKING DEAD TP VOL 13 TOO FAR GONE

$14.99

IMAGE COMICS

10

SCOTT PILGRIM GN VOL 02 VS THE WORLD

$11.99

ONI PRES

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