Archie Comics, the venerable comic book publisher, is boldly going where it has never gone before, into the variant cover market. The occasion is March 2010's Jughead #200, written by Robot Chicken writer/producer Tom Root.
The cover will be available to retailers free, with comics shop owners getting one variant cover for every three of the standard cover they purchase, and Archie has given Newsarama an exclusive first look.
Check out the cover to the right. More information on the anniversary issue follows below...
Press ReleaseROBOT CHICKEN WRITER/PRODUCER CREATES JUGHEAD COMIC
Robot Chicken writer/producer Tom Root Lends Irreverent Humor to Comic Book Icon
Tom Root, co-head writer and co-producer of the Emmy Award-winning Robot Chicken on Cartoon Network’s Adult Swim—and co-creator/executive producer of the network’s new Titan Maximum—brings his patented irreverent humor to the milestone 200th issue of JUGHEAD.
“Something Ventured, Something Gained” takes Riverdale High’s fabled teens on their wildest ride ever, as Jughead trades his body’s metabolism to a witch in exchange for an irresistible mega cheeseburger… and everything goes bonkers from there with a chain reaction of cataclysmic proportions!
“Tom Root infuses his scripts with wild humor and great storytelling that perfectly fits Jughead,” said Archie Comics CEO Jon Goldwater.
This won’t be the first time Root has tackled the Archie comic book teens. One of Robot Chicken’s most popular episodes parodies the Archie Comics characters in a send-up of the movie “Final Destination.”
“The Archie Comics characters are comedy icons,” said Root. “Each character’s personality has been so well-defined over the course of nearly 70 years that it was a lot of fun to shake them up and present them with new challenges. Mostly, though, I just wanted to write a funny issue. I hope Archie fans like it!”
Root’s comic book debut isn’t the only first associated with Jughead’s 200th issue – the book will also be available with Archie Comics’ first-ever variant cover, by noted comics artist and JUGHEAD penciller Rex Lindsey. For every three regular issues purchased, the variant will be included free.
JUGHEAD #200 retails for $2.50 and will be available March 17.