Valiant's FAITH Named as Official Comics Ambassador for Breast Cancer Prevention Non-Profit

'Faith #3' Keep A Breast variant cover
'Faith #3' Keep A Breast variant cover
Credit: Valiant Comics
'Faith #3' Keep A Breast variant cover
'Faith #3' Keep A Breast variant cover
Credit: Valiant Comics
Press Release
 
Valiant Entertainment – the award-winning publisher of the largest independent superhero library in comics – and The Keep A Breast Foundation – the leading global youth-based breast cancer prevention organization – are proud to announce a new ongoing partnership dedicated to furthering the California-based non-profit’s ongoing mission with new initiatives in educational publishing, fundraising merchandise, convention and exhibitions outreach around the world, and much more.
 
As detailed today at Fast Company, the new face of this first-of-its-kind collaborative partnership will be Valiant’s own leading super-heroine, Faith, who will make her debut as Keep A Breast’s official “comics ambassador” at New York Comic Con 2016. Faith will then subsequently be utilized throughout a number of Keep A Breast promotional endeavors globally in 2016 and beyond.
 
“The foundation of everything Keep A Breast does is art, and it absolutely thrills us to team up with people, like Valiant Comics, that are breaking the norm in their own industries,” said Keep A Breast Founder & CCO Shaney jo Darden. “When we read Faith, we were so excited to see a hero that was so funny, real, and full of self-love. Art has the power to heal and impact people in the best way, and this partnership will further prove how art can put a spotlight on real issues and start important conversations that can save lives.”
 
“Creativity can be the catalyst for great change, and it is often said there is no medium more creative than comic books,” said Valiant Chief Operating Officer & CFO Gavin Cuneo. “With Faith at the forefront of a wide variety of upcoming Keep A Breast programs, we look forward to aiding them in their vitally important and all-too-needed cause of combating breast cancer through art, education, and the creative spirit. As one of the most optimistic heroes in comics today, Faith is already an inspiration to many. Now, in her new role as an ambassador on Keep A Breast’s behalf, it is our sincere hope that her unbeatable spirit will inspire a new contingent of fans and enthusiasts to join their campaign against this tragically common condition.”
 
Additionally, Valiant and Keep A Breast’s joint mission to promote breast health and cancer prevention across all facets of comics fandom and culture will continue with special fundraising endeavors throughout New York Comic Con 2016. From Thursday, October 6th through Sunday, October 9th, Valiant’s Faith will appear on two limited-edition collectibles, specially produced to benefit Keep A Breast and available exclusively at the publisher’s NYCC booth #1635.
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