REBIRTH Tops CIVIL WAR, But Comics Sales Still Down Big in May

"DC Universe: Rebirth #1" 2nd printing cover by Gary Frank
Credit: Gary Frank (DC Comics)
Credit: Gary Frank (DC Comics)

DC's DC Universe: Rebirth #1 topped the comic book charts in May, but the launch of the publisher big new publishing initiative did not stem the tide of declining sales versus 2015. 

According to data released by Diamond Comic Distributors Friday morning, May Direct Market sales were down nearly 6.5% versus April 2016 and down over 9% versus May 2015, including down over 14% in comic book sales. 

Credit: Brian Bolland (DC Comics)

Rebirth #1 beat out Marvel's Civil War II prelude #0 (#2) in the comic book Top 10, and Marvel also charted relaunches of The Punisher (#3) and Captain America: Steve Rogers (#5), although the controversial Captain America issue will likely gain steam on the June charts due to its surprise ending. 

DC also scored the bestselling graphic novel of the month - a Batman: The Killing Joke Special Edition hardcover, still paying dividends 20 years after original publication. 

Graphic novel dollar sales (+4.52%) was the only sales category up versus May 2015's numbers.

Year-to-date in 2016, overall sales are now down 5.11% compared to 2015 in dollars and down 12.72% in units.

The May 2016 Market ShareComparative Sales Data, and New Titles Shipped charts, along with Top 10 Comic Books and Top 10 Graphic Novels charts follow below.

TOP COMIC BOOK PUBLISHERS

RETAIL MARKET SHARE

PUBLISHER

SHARE

MARVEL COMICS

39.64%

DC ENTERTAINMENT

26.45%

IMAGE COMICS

8.38%

IDW PUBLISHING

5.70%

DARK HORSE COMICS

3.25%

BOOM! STUDIOS

2.51%

DYNAMITE ENTERTAINMENT

1.66%

TITAN COMICS

1.39%

VALIANT ENTERTAINMENT LLC

1.09%

ONI PRESS INC.

0.98%

OTHER NON-TOP 10

8.95%

 

UNIT MARKET SHARE

PUBLISHER

SHARE

MARVEL COMICS

44.80%

DC ENTERTAINMENT

26.34%

IMAGE COMICS

7.95%

IDW PUBLISHING

4.99%

BOOM! STUDIOS

2.34%

DARK HORSE COMICS

2.31%

DYNAMITE ENTERTAINMENT

1.51%

TITAN COMICS

1.48%

VALIANT ENTERTAINMENT LLC

1.25%

ARCHIE COMIC PUBLICATIONS

1.02%

OTHER NON-TOP 10

6.00%

NEW TITLES SHIPPED

PUBLISHER

COMICS SHIPPED

GRAPHIC NOVELS SHIPPED

MAGAZINES SHIPPED

TOTAL SHIPPED

MARVEL COMICS

102

34

0

136

DC ENTERTAINMENT

74

28

0

102

IDW PUBLISHING

50

23

0

73

IMAGE COMICS

43

22

0

65

DARK HORSE COMICS

20

24

0

44

BOOM ENTERTAINMENT

24

12

0

36

DYNAMITE ENTERTAINMENT

19

6

0

25

TITAN COMICS

16

3

4

23

ONI PRESS INC.

10

3

0

13

VALIANT ENTERTAINMENT LLC

10

2

0

12

OTHER NON-TOP 10

111

114

19

244

 

COMPARATIVE SALES STATISTICS

 

DOLLARS

UNITS

MAY 2016 VS. APRIL 2016

COMICS

-6.54%

-4.15%

GRAPHIC NOVELS

-6.31%

-11.10%

TOTAL COMICS/GN

-6.46%

-4.77%

MAY 2016 VS. MAY 2015

COMICS

-14.34%

-17.60%

GRAPHIC NOVELS

4.52%

-3.39%

TOTAL COMICS/GN

-9.05%

-16.58%

YEAR-TO-DATE 2016 VS. YEAR-TO-DATE 2015

COMICS

-9.23%

-14.01%

GRAPHIC NOVELS

4.80%

3.46%

TOTAL COMICS/GN

-5.11%

-12.72%

 

TOP 10 COMIC BOOKS

RANK

DESCRIPTION

PRICE

VENDOR

1

DC UNIVERSE: REBIRTH #1

$2.99

DC

2

CIVIL WAR II #0

$4.99

MAR

3

THE PUNISHER #1

$3.99

MAR

4

BATMAN #52

$3.99

DC

5

CAPTAINAMERICA: STEVE ROGERS #1

$4.99

MAR

6

STAR WARS #19

$3.99

MAR

7

JUSTICE LEAGUE #50

$5.99

DC

8

DARTH VADER #20

$4.99

MAR

9

BLACK PANTHER #2

$3.99

MAR

10

AMAZING SPIDER-MAN #12

$3.99

MAR

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS

RANK

DESCRIPTION

PRICE

VENDOR

1

BATMAN: THE KILLING JOKE SPECIAL EDITION HC

$17.99

DC

2

DESCENDER VOLUME 2 TP (MR)

$14.99

IMA

3

CIVIL WAR TP

$24.99

MAR

4

BLACK SCIENCE VOLUME 4: GODWORLD TP (MR)

$14.99

IMA

5

WE STAND ON GUARD DELUXE HC (MR)

$24.99

IMA

6

CHEW VOLUME 11: LAST SUPPERS TP (MR)

$14.99

IMA

7

THE JOKER: ENDGAME TP

$24.99

DC

8

STAR WARS: KANAN VOLUME 2: FIRST BLOOD TP

$17.99

MAR

9

SPIDER-GWEN VOLUME 1: GREATER POWER TP

$17.99

MAR

10

SPIDER-MAN/DEADPOOL: DON’T CALL IT A TEAM UP TP

$34.99

MAR


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