OCTOBER 2013 Comics Sales UP Again As Image, Marvel & DC All Get Piece of the Pie

Art from The Walking Dead #115
Credit: Skybound

Image Comics had the bestselling comic book, DC had the bestselling graphic novel and the highest Dollar sales, and Marvel had the highest Unit sales in a rare triple split decision that saw sales rise another strong 6.36% over October 2012 sales, leaving 2013 just shy of 10% over 2012 with two months to go.

The Walking Dead #115
The Walking Dead #115
Credit: Skybound

Celebrating its 10th anniversary with 10 inter-connecting variant covers, plus 3 others for a total of 13 in all and launching a new twice-monthly story arc "All-Out War," Robert Kirkman's unstoppable graphic novel force of nature The Walking Dead took over the top of the comic book chart in October with its 115th issue. DC's Batman #24 followed, with Marvel's Infinity #4 taking 3rd place.

Neil Gaiman's Sandman: Overture #1 debuted to a #8 ranking, a very rare Vertigo showing in the comic book monthly issue Top 10.

Die-Cut Joker Overlay for Batman vol. 3 HC
Die-Cut Joker Overlay for Batman vol. 3 HC
Credit: DC Comics

DC's Batman Volume #3: Death of the Family hardcover was the bestselling graphic novel of the month, obviously helping to boost DC's Dollar sales total, helping them take the Dollar market share category 31.02% to Marvel's 30.47%. 

Marvel flipped the script on the Unit share, accounting for 33.63% of all products sold to retailers in October, compared to DC's 33.15% in one of the most closely contested races in both categories in some time.

The Walking Dead #115 helped Image to very healthy 9.26% Dollar share and 10.85% Unit share, respectively.

But as it has all year now, the biggest takeaway news is overall Dollar sales were up 6.36% over the same month one year ago. To put the growth the industry has seen in recent years in some perspective, October 2012 sales were up 19.50% over October 2011 sales, which were up 11.93% over October 2010 sales.

Year-to-date through October, overall industry Dollar sales are up 9.95% over 2012.

The October 2013 Market Share, Comparative Sales Data, and New Titles Shipped charts, along with Top 10 Comic Books and Top 10 Graphic Novels charts follow below. Look for even more analysis of October’s sales from Comichron soon.

TOP COMIC BOOK PUBLISHERS

RETAIL MARKET SHARE

PUBLISHER

SHARE

DC COMICS

31.02%

MARVEL COMICS

30.47%

IMAGE COMICS

9.26%

IDW PUBLISHING

6.27%

DARK HORSE COMICS

5.36%

DYNAMITE ENTERTAINMENT

2.47%

BOOM! STUDIOS

1.84%

EAGLEMOSS PUBLICATIONS LTD

1.40%

ARCHIE COMICS

1.01%

AVATAR PRESS INC

1.01%

OTHER NON-TOP 10

9.88%

 

UNIT MARKET SHARE

PUBLISHER

SHARE

MARVEL COMICS

33.63%

DC COMICS

33.15%

IMAGE COMICS

10.85%

IDW PUBLISHING

4.96%

DARK HORSE COMICS

4.70%

DYNAMITE ENTERTAINMENT

2.54%

BOOM! STUDIOS

1.78%

ARCHIE COMICS

1.24%

ZENESCOPE ENTERTAINMENT INC

0.93%

AVATAR PRESS INC

0.90%

OTHER NON-TOP 10

5.33%

NEW TITLES SHIPPED

PUBLISHER

COMICS SHIPPED

GRAPHIC NOVELS SHIPPED

MAGAZINES SHIPPED

TOTAL SHIPPED

DC ENTERTAINMENT

100

29

0

129

MARVEL COMICS

78

35

0

113

IDW PUBLISHING

48

29

0

77

IMAGE COMICS

59

17

0

76

DARK HORSE COMICS

38

18

0

56

DYNAMITE ENTERTAINMENT

40

2

0

42

BOOM ENTERTAINMENT

25

3

0

28

VIZ MEDIA

0

25

0

25

ARCHIE COMIC PUBLICATIONS

16

6

0

22

RANDOM HOUSE

0

21

1

22

OTHER

111

157

36

304

 

COMPARATIVE SALES STATISTICS

 

DOLLARS

UNITS

OCTOBER 2013 VS. SEPTEMBER 2013

COMICS

0.30%

-0.57%

GRAPHIC NOVELS

16.57%

16.62%

TOTAL COMICS/GN

4.68%

0.55%

OCTOBER 2013 VS. OCTOBER 2012

COMICS

11.90%

8.69%

GRAPHIC NOVELS

-4.65%

0.05%

TOTAL COMICS/GN

6.36%

7.98%

YEAR-TO-DATE 2013 VS. YEAR-TO-DATE 2012

COMICS

12.42%

9.46%

GRAPHIC NOVELS

4.69%

3.25%

TOTAL COMICS/GN

9.95%

8.96%

 

TOP 10 COMIC BOOKS

RANK

DESCRIPTION

PRICE

VENDOR

1

THE WALKING DEAD #115 (MR)

2.99

IMA

2

BATMAN #24

6.99

DC

3

INFINITY #4

3.99

MAR

4

FOREVER EVIL #2

3.99

DC

5

INFINITY #5

3.99

MAR

6

JUSTICE LEAGUE #24

3.99

DC

7

SUPERMAN/WONDER WOMAN #1

3.99

DC

8

THE SANDMAN: OVERTURE #1 (MR) [*]

4.99

DC

9

SUPERIOR SPIDER-MAN #20

3.99

MAR

10

SUPERIOR SPIDER-MAN #19

3.99

MAR

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS

RANK

DESCRIPTION

PRICE

VENDOR

1

BATMAN HC VOL 03 DEATH OF THE FAMILY

$24.99

DC

2

AVENGERS: ENDLESS WARTIME HC

$24.99

MAR

3

THE JOKER: DEATH OF THE FAMILY HC

$29.99

DC

4

BATMAN: THE COURT OF OWLS BOOK & MASK SET

$24.99

DC

5

AVATAR: THE LAST AIRBENDER VOL. 6: THE SEARCH PART 3

$10.99

DAR

6

HELLBOY: MIDNIGHT CIRCUS HC

$14.99

DAR

7

BATMAN VOLUME 2: THE CITY OFOWLSTP

$16.99

DC

8

LAZARUS VOLUME 1 TP (MR)

$9.99

IMA

9

SAGA VOLUME 1 TP (MR)

$9.99

IMA

10

SAGA VOLUME 2 TP (MR)

$14.99

IMA


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