Marvel's 'Embrace Change' Commercial on ESPN2
by Newsarama Staff
Date: 16 September 2008 Time: 04:29 PM ET
Press ReleaseIt’s the comic book event that has everyone from Entertainment Weekly to The Wall Street Journal buzzing and now the years top-selling comic, Secret Invasion, makes its television debut on ESPN2 tonight! During tonight’s telecast of the Bricktown Showdown, the minor league baseball championship, beginning at 8pm EST, an ad for the Skrulls’ “Embrace Change” cause will run multiple times. As part of this partnership with MiLB, fans attending the game will also receive Thunder Stix promoting the upcoming Iron Man DVD & Blu-Ray discs (on-sale 9/30); Skrull Masks promoting Secret Invasion; and copies of Marvel Adventures: Iron Man #11and Marvel: Your Universe Saga. This promotion follows Marvel’s successful partnership with Triple-A Baseball earlier this year, which resulted in a special “Free Comic Book Day” for fans at select baseball games. Fans in attendance received a copy of the limited edition Triple- A Baseball Heroes, featuring Marvel’s most popular heroes and Tiple-A Baseball’s most popular mascots! So, tonight, no True Believer can afford to miss Minor League Baseball’s Bricktown Showdown, as Marvel’s brand new television commercial makes its television debut on ESPN2!